Dorothy Cociu interviews Dr. Keith Smith, Owner, Surgery Center of Oklahoma. Dr. Smith and his partners left the world of corporate profits in the hospital industry and started the Surgery Center of Oklahoma in 1997, and immediately started quoting actual prices over the phone. In 2009, they launched their website that posted all prices online, offering complete transparency in pricing, with drastically lower fees than nearly every other hospital or surgery center in the county! Although they began their practice marketing to self-funded health plans, they now offer these cost-effective strategies for everyone. Listen to this amazing story of true cost containment!
